“Black Broadcasting Network” Adds New Programming
The Black Broadcasting Network (BBN), a 24/7 ad-supported multiplatform network exclusively targeting 18-34 year-old urban African-American audiences, will add a variety of sports programming to its lineup. Black College Sports will feature various sports highlights from historic black universities and colleges nationwide along with interviews with coaches and players. Ringside Boxing will partner with BBN to serve up IBF World Championship boxing in primetime. Premier Basketball League sports 13 teams in the PBL league and features recognizable players from college and pro levels in addition to street players.
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